TradeUp Fest Outdoor Day Pass

Event Details

TradeUp Fest kicks off at 10:00 AM in the Front Plaza and Lawn at Riverview Health Arena at Innovation Mile.

Explore the outdoor Trades Village featuring exhibitors, vendors, and two outdoor stages with live music beginning at 11:00 AM. Guests are encouraged to bring their own lawn chairs to relax and enjoy performances throughout the day.

Enjoy a variety of food trucks, with alcoholic beverages available for purchase throughout the festival grounds.

Admission: Entry to the daytime festival is free, but a Universe admission pass is required for entry. Looking for an elevated experience? Purchase a VIP Package Upgrade for exclusive access to the VIP Lounge inside the arena's Grand Hall, featuring a private acoustic performance, dedicated restrooms, and additional premium amenities.

Guest Information: Patrons may bring sealed water bottles and personal lawn chairs. Please note that admission to the outdoor festival does not include access to the ticketed arena concert.

Frequently Asked Questions